Record sales in March with over 817 million euros
Italy is driving the global market: among the reasons are the new American fiscal dynamics.
While the superyacht sector officially hit a record turnover in March with 817,4 million euros — up from 586,8 million last year, as reported by BOATPro —Italian industry confirms its position as the true driving force of global demand.
The global sector's performance, already extremely positive in the first two months of the year, accelerated in the final month, when the Palm Beach International Boat Show was held. This leap is believed to be due both to US tax trends, which have shifted significant UHNW (Ultra High Net Worth) investments from California, the highest tax state, to Florida, and to the ever-growing prestige of the Italian shipbuilding industry.
Looking at the first quarter, January kicked off with a 125% increase in transactions year-over-year. Italy played a leading role in both construction and design (such as the interiors by Hot Lab for Heesen), with sales such as the 65-meter Eternity by Codecasa and the 43,5-meter This Is It by Tecnomar. In February, despite a decline in the number of units sold, the average price rose to €13,2 million, and the market consolidated its value thanks to Rossinavi (with the hybrid No Stress), Overmarine, and Benetti: these three sales alone generated over a fifth of the month's global value.
Finally, March closed the quarter with a peak of 52 sales and an average price of €15,7 million. A prime example: the debut of Admiral's Kenshō, a €124,5 million vessel that dominated the headlines at the Palm Beach International Boat Show.
A key aspect that emerged is the resilience of value. While the global market has undergone sharp corrections—such as the €70 million drop for the German superyacht Luna in February or the €78 million total in March—latest-generation Italian vessels have shown greater resilience. The analysis also reveals a new profile of shipowners, more inclined to invest in cutting-edge technology and who see Made in Italy as the best option to counter the sector's volatility.
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